There are thousands of manufacturers of Petrol Car products in China, some of which have shocked the market with their [high quality and low price". Even a few companies use substandard raw materials and fillers in order to reduce costs, harming the interests of consumers and affecting the healthy development of the industry.
1) Product homogeneity is serious and the degree of innovation is not high.
With the rapid increase in the number of private cars, consumers' demand for
Roewe Car has shown a strong trend of personalization, requiring more Petrol Car parts to better reflect the personality of Petrol Car owners. Among the Petrol Car products currently produced and sold on the market, there are few products with obvious personality, simple design and exquisite production. It is obviously difficult for monotonous products to meet the needs of consumers. Moreover, due to the lack of individuality and innovation, it is difficult to reflect the characteristics of the product, which is not conducive to the development of the enterprise and even the entire Petrol Car supplies industry.
2) Poor sales channels hinder industry development
Due to intensified competition, manufacturers have increasingly higher requirements for distributors or wholesalers' product sales capabilities. On the one hand, they force sales channels to operate at low margins, which makes it difficult for them to move forward. Some even choose to abandon branded products. On the other hand, it also makes manufacturers overly dependent on a few distribution methods with strong terminal sales capabilities. Commercial or wholesaler. This is extremely detrimental to the extended value of the entire industry chain: not only will the market coverage of Petrol Car products be reduced, but the development of the Petrol Car industry will also be restricted by poor sales channels; secondly, in terminal sales, because of fakes and counterfeit products With the popularity of the product, the sales response of the product is becoming more and more obvious. Continuously guide consumers into misunderstandings about consumption. As consumer psychology matures and information transparency gradually improves, terminal manufacturers will have to face the problem of slow sales, which to a certain extent limits the healthy development of the industry.
3) Policy risks
In recent years, the Chinese government has gradually attached importance to the Petrol Car industry, actively promoted the industrialization of the Petrol Car industry, and encouraged technological innovation in the Petrol Car industry, especially the high-tech Petrol Car electronics industry. The government is also gradually improving relevant laws and standards for the Petrol Car product industry to provide orderly competition for the development of Petrol Car product companies. Fight for the environment. However, the relevant provisions in the relevant policies, including specific preferential measures and how to implement them, are ambiguous and uncertain.
Regarding monetary policies, the current domestic financial situation shows the following characteristics: money supply, loan growth, and total social financing continue to decline. Although national policies support the Petrol Car investment and financing product industry, considering the overall tightening of monetary policy, it is still difficult for ordinary companies to obtain loans smoothly.
Chongqing Yuntu Automobile Trading Co., Ltd.
